{"id":4560,"date":"2017-01-24T19:33:21","date_gmt":"2017-01-25T00:33:21","guid":{"rendered":"http:\/\/www.dawnbanning.com\/newsblog\/?p=4560"},"modified":"2017-03-07T14:09:22","modified_gmt":"2017-03-07T19:09:22","slug":"the-brand","status":"publish","type":"post","link":"http:\/\/www.dawnbanning.com\/newsblog\/the-brand\/","title":{"rendered":"The Brand"},"content":{"rendered":"

Brand<\/a> recognition is a strong element in business today.<\/p>\n

It\u2019s advantageous if brands are unique and consistent with a clear mission, because we\u00a0are inundated daily with information.<\/p>\n

This is also true in the art world.<\/p>\n

\"\"<\/a>“Meadow” New 11×14<\/p>\n

Beyond an Artists Signature style<\/a>, branding may encompass original and recognizable features of their art, personality, or how they work. ( ie: showmanship, tools, unique materials, etc)<\/p>\n

Below is my favourite painting by a certain famous artist.\u00a0Recognize the work?<\/p>\n

\"\"<\/a><\/p>\n

You may not, because \u201cThe Old Fisherman\u201d was painted in 1895 before Picasso<\/a> evolved to his more recognizable style, founding the method of Cubism<\/a>.<\/p>\n

Landscape painting is highly competitive, perhaps the easiest genre to be lost in the crowd. \u201cYou landscapers are a dime a dozen\u201d one dealer told me.\u00a0Being distinguishable in the sea of thousands is one of the biggest issues professional artists face.<\/p>\n

That\u2019s why many are devoting time and attention to their brand.<\/p>\n

Last month a new client strolled the studio. \u201cIt\u2019s difficult to recognize all of these works were done by one artist. This must be hard for your brand?\u201d<\/p>\n

What followed was one of the most exciting conversations I have had in the studio.<\/p>\n

By putting me on the spot, I was able to focus on his perspective as a collector and avid supporter of original art.\u00a0He\u2019s given me insight what may be obvious to me, may not be to the public.<\/p>\n

My response was:<\/p>\n

1) \u00a0I can connect with my subject on a deep emotional level in a short period of time.<\/p>\n

I paint a variety of landscapes having been\u00a0fortunate to live in some of the most beautiful places in Canada as an adult. We were raised\u00a0in lovely remote\u00a0provincial parks growing up. Having this unique relationship with the land since I was a child has given me the adaptability to form a very quick connection to natural spaces everywhere.<\/p>\n

2) Colour.<\/p>\n

I have never used a colour wheel, so my palette is uncommon. I mix all colours by instinct.\u00a0You will find the use of Cad yellow\u2019s in nearly every single painting. I use a combination of at least 3 yellows to achieve a golden effect.<\/p>\n

\"\"<\/a><\/p>\n

3). Fresh Air\/ Plien Air feel<\/p>\n

\"\"<\/a><\/p>\n

Thou my technique changes because I use a variety of tools, bare hands, brushstroke in the work, I am told it embodies the raw freshness of outdoor work. Vibrant colour, thick strokes, bold design help achieve this.<\/p>\n

4) The largest focal point brought to my attention by dealers, collectors, and the reason I was chosen for the boreal expedition is the way I paint light. I am told this is the work\u2019s outstanding feature.<\/p>\n

\"\"<\/a><\/p>\n

New logo look highlights the play on my name ~Sunrise~. click here.<\/a><\/p>\n

In the spirit of branding, I am working with my friend Dayna<\/a>, \u00a0for the \u201cDawn\u201d art brand, so exciting! Watch for updates in the future!<\/p>\n

~Note: \u00a0\u201cPeople say your work is similar to the Group of Seven, I disagree. Seeing their work, I feel cold and traces of (distress)? It makes me want to put a sweater on.\u00a0I see happy warmth in your work.You don\u2019t have an angry bone in your body, I just feel.. happy\u201d. new Client.<\/p>\n","protected":false},"excerpt":{"rendered":"

Brand recognition is a strong element in business today. It\u2019s advantageous if brands are unique and consistent with a clear mission, because we\u00a0are inundated daily with information. This is also true in the art world. “Meadow” New 11×14 Beyond an … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[3,4],"tags":[],"class_list":["post-4560","post","type-post","status-publish","format-standard","hentry","category-new-work","category-news"],"_links":{"self":[{"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/posts\/4560","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/comments?post=4560"}],"version-history":[{"count":6,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/posts\/4560\/revisions"}],"predecessor-version":[{"id":4628,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/posts\/4560\/revisions\/4628"}],"wp:attachment":[{"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/media?parent=4560"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/categories?post=4560"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.dawnbanning.com\/newsblog\/wp-json\/wp\/v2\/tags?post=4560"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}